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JURA Brand Protection

Brand Protection

Jura's solutions for brand protection, including the IQ-R, security design and covert features.

  • Jura implements special graphic security features into an already existing design.
  • Jura creates new security layouts according to the customers demands.
  • Jura provides complete tailor-made anti-counterfeiting solutions for each individual product.
  • Jura analyses the existing frauds and counterfeits and assists the customer to establish an anti-counterfeiting technology.

IQ-R Smartphone Authentication

Intelligent Registration – A new track & trace tool for advanced brand protection

Jura offers a new advanced track & trace and anti-counterfeiting system for brand protection, and to enhance the security of short lifetime personalized products, such as cheques, vouchers, tickets, labels. It contains a printed and protected code, which carries original production and vendor information, and the personalized product identifier, and a smartphone app to track and authenticate products in one step using the phone’s camera. It operates offline, but the data can be uploaded and analyzed in a central database for locating counterfeiting hotspots.

2D Code

The IQ-R system contains a 2D printed code (such as a QR-code or Datamatrix), which carries original production and vendor information, and the personalized product identifier.

IQ-R Generation

The code is protected by Jura’s own patent pending technology, which makes photocopying extremely difficult, and distinguishing a reprinted counterfeit from the original easy.

Printing

The protected code is printed by good-quality industrial ink-jet heads. This protection is hidden, imperceptible by naked eye.

Checking

IQ-R uses a smartphone application to track and authenticate products in one step, using the phone’s camera. It is able to operate/authenticate offline with all data gathered which will be uploaded to a central database as soon as a data connection is available. With online data connection additional information can be displayed as well. The data can be analysed and even displayed on a map for locating counterfeiting hotspots.
 

Security Design Software

Security design features for brand protection including M-Icon, guilloches, screening, microtext, line-width modulation etc.

M-Icon

  • a unique printing ink effect which is visible through a thread counter

Guilloches

  • classic security feature
  • easy to recognise as security feature
  • sophisticated continuous line structure
  • possibility to add minor irregularities
  • higher security by using higher resolution for the output
  • higher security by not using commercially available software

Special Screening

  • special screen structures
  • freely definable shape of the screen dots
  • copy protection

Microtext

  • extremely small text, numbers and other characters
  • recognized as a line or design element
  • possibility to add minor irregularities
  • higher security by using higher resolution for the output
  • higher security by not using commercially available software

Line-width Modulation

  • sophisticated continuously variable line structures
  • adds relief effects and implements images and text elements
  • higher security by using higher resolution for the output
  • higher security by not using commercially available software

Covert Security Features

ICI® – Invisible Carrier Screen

ICI® is a patented high-resolution digital application for the protection of legal documents and security products against reproduction (US Patent and Trademark Office No. 6,104,812).
High security value papers and security documents must be protected against any kind of reproduction, tampering, counterfeiting. The genuine product should not be reproducible but with remarkable changes only (i.e. the original effect does not work on the copy).
ICI® is mainly for high security products. This feature is providing hidden information in the screen structure of the existing design. The hidden information is invisible to the human eye and can be verified with a simple decoding device.
ICI® is printed with different high-resolution printing processes (offset, intaglio etc.) in modern security printing works.

M-ICI® – Microtext-Based Invisible Constant Information

M-ICI® is a revolutionary new feature that hides extra information in micro-printed letters. The embedded information is possible to decode with our simple plastic device only.
M-ICI® has similar attributes to ICI® with certain differences. It is applicable on all high security products including banknotes, using only b&w images as encoded information, and it can be printed with wet and dry offset and also intaglio printing.

IDP – Invisible Document Protection

IDP is a personalized digital watermark placed in the background-print of the document. It’s a security feature developed for personal documents without a photo. IDP contains personalized data chosen from the document itself. This can be placed into a decoration element and printed together in one round with the document text. The feature is offered mainly for issuing authorities of the documents below. IDP is suitable for:

  • birth-, death-, marriage-certificates
  • land and vehicle ownership certificates
  • university diplomas
  • notary documents
  • government documents with restricted circulation
  • contracts
  • legal documents etc.

Digital-IDP is a digital variation of IDP that encodes binary data into the photo. Digital-IDP combines the advantages of IDP and 2D-barcodes. The amount of the embedded information is enough to encrypt using strong encryption algorithms (AES or other) what makes the document impossible to manipulate.
Digital-IDP is suitable for similar documents to IDP. Printing Digital-IDP is similar to IDP (optimal with laser printers – black & white or color – and it also works with ink-jet printers).

 

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